Blue Bottle Gin is an award winning, artisan gin, handcrafted at the Three Fingers Distillery. It was their motto, Look for Beauty Everywhere, that made them ponder “Why not create a mobile pop-up bar” so that they could take their beautiful gin…everywhere. That’s where we came in.
The unique and intricate Blue Bottle Fly logo was at the heart of our creative process.
We took a beat up old Tuk Tuk and a very handy mechanic who was able to breathe some life into the thing. Then, using the ornate illustration found in the logo we transformed the tuk tuk into the fly itself, complete with eyes, antenna and wings.
The mobile bar had great visual impact and real character which helped generate a lot of buzz (sorry, we couldn’t resist). And because it’s compact and nippy, it can easily get around many events, festivals and celebrations allowing connoisseurs to enjoy their favourite gin…on the fly (sorry again).